Can it be a better finale of the one-year anniversary celebration, than showing off the LLXLLQ shoe line in New York City, during New York Fashion Week? New York, the city where the founder Lucia Lucka Klansek lived a couple of years ago, when she went in and out of every store and couldn’t find shoes in her size 12. That is when she decided to create the shoe line of Italian handmade shoes in larger sizes.

What two months ago was supposed to be ‘one fashion show in New York’, rapidly turned into something much larger. Not only did we get featured on the Plitz New York City Fashion Show runway with GreenBlackDress (see video below). We also had our very own feature in Runway The Real Way, fashion brunch at Yotel, curated by fashion icon Catherine Schuller.Both  shows at the same time, Sunday, September 8, 2013!

Not only were we a featured brand at Runway The Real Way, we also contributed with the poster for the event, painted by San Francisco resident artist Donna Marchesano, currently exhibiting “Courage to Create” at Dolce Amore Miniature Art Cafe, where we had just finished the LLXLLQ one-year anniversary shoe exhibition/pop-up store.

We also attended the one-year anniversary of Project Runway winner Christian Siriano’s store and witnessed Eden Miller make history as the very first plus-size fashion designer presenting her line under the tents at Mercedes-Benz Fashion Week. We had a photo shoot with Valencia Shanté, our Bay Area model and ex basketball pro (size 11), who just moved to NYC to pursue her studies and model career – read the latest feature of her here. Our photographer throughout the week was Pete F. Hopkins, also from the Bay Area, who was also representing San Francisco Fashion Merchant Alliance Inc and FashionTech PR.

The highlights are not over. The LLXLLQ shoes were also part of chosen outfit by stylist for a music video to be launched in October. The very last show we attended was on Broadway. Kinky Boots. The musical with music and lyrics by Cyndi Lauper based on a true story of a struggling shoe manufacturing family business in the UK, changing direction and creating shoes that are needed and wanted, with their new drag queen business partner. The musical inspired the photo choice above – because “sex is in the heel”.  The story is really about being true to your self, and it has won the Best Musical Tony Award 2013 and many more. Warmly recommended.

And what else is knew? Have you seen the new mobile friendly website? Lucia Lucka Klansek just met our partnering designer Daniele Ancarani at MICAM in Milano, who’s shoe design LEXI, was the featured one in New York.  Last, but not least: thank you all who came and attended the one-year anniversary shoe exhibition opening at Dolce Amore. The miniature art cafe got featured as a San Francisco hot spot in SF Chronicle, who is also in the process of writing about LLXLLQ.Photos from the reception can be seen on Facebook – and videos will be shared as soon as possible. Here are the photos that made Lucia Lucka Klansek say: “Those are the most beautiful photos taken of the LLXLLQ shoes“.

Please follow the journey of this start-up on social media to get the updates real time: Facebook, Instagram, Twitter and Google+. You can also find other goodies on YouTube.

New York, New York – keep spreading the news about LLXLLQ. Who do you know with size 10 and up in shoes? Are you aware if they have difficulties finding shoes? Would you be willing to find out? Share with us what your discoveries are. 

Johanna C. Nilsson

LLXLLQ is having a Shoe Closet Move Sale – find the details here: www.llxll.com/specials

  Every marketing girl’s biggest dream recently came true at our office – our new client is a shoe brand! Not only are they stylish and offers high quality – they also serve a niche market of women that have been neglected both beautiful and comfortable shoes in their sizes.

We’re all very excited to promote and work with LLXLLQ, which is a new shoe brand with it’s own online store, www.llxllq.com, offering fashionable, Italian-crafted women’s shoes sized 10-12. The launch collection of 48 unique models are made by the same manufacturers that have created shoes for brands such as Prada, Gucci and Versace.

Lucia holding a “Violet” in Suede Avio & Blue

Founder and designer Lucia Lucka Klansek, who herself wears size 12 shoes, had struggled her whole life to find both beautiful and comfortable shoes in her size. Discovering that it was nearly impossible to find a wide selection of fashionable footwear in one place, she was inspired to travel to Italy—the Mecca of high quality and well-designed shoes—to find a solution to her problem and help other women in her situation. It is Lucia’s goal to make her shoes widely available to women all over the world.

Lucia, a beautiful woman who is often mistaken for Meryl Streep, comes from a family of entrepreneurs and has started successful companies, such as Nektar and E4B, in both the US and her home country Slovenia. LLXLLQ is her newest venture and stands for the following:

LL  LUCIA LUCKA
X    BIGGER SIZES
Q    GREATER EXTENDED QUALITY

Seven shoe models in the launch collection are designed by Daniele Ancarani, and made in Spain. Daniele Ancarani is an Italian women’s shoe designer, famous for his blend of sophisticated simplicity and fundamental balance. He has several boutiques in Italy carrying his own brand of gorgeous shoes.

The other day the Herringbone team went to the LLXLLQ storage in Palo Alto to check out the summer 2012 collection consisting of flats, heels, and sandals. For a size 7½ girl like me it was rather shoe hell than heaven to be surrounded by so many beautiful and chic shoes and not be able to try them on. Johanna, a proud size 10, confirms that they are not only pleasing to the eye but comfortable. “Wow, anyone who gets the chance to try these shoes on will be a lifetime customer” said Johanna and left with a pair of “Mai” in bright orange – the top trend color of summer 2012. If you want to be as fashionable as her, get yours here.

Johanna’s orange “Mai” to the left

To celebrate the launch and honor women with larger feet LLXLLQ is offering 20% off on all shoes. Don’t wait too long to give yourself a beautiful summer treat – the offer is only valid until the end of August 2012. Use the promo code SUMMER12 at checkout. Did I mention that shipping within the US is free?

Ladies, Stand Tall, in Style!

Anna
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